BOOYA!!! Sheetz Loyalty Cards are here

We worked with Vela Strategic Marketing & Public Relations to produce a campaign for Sheetz Convenient Stores’ OOH and in-store branding. Heather, our team renaissance woman and my dear wife, spotted a couple of the billboards on a recent trip and snapped some photos for us to share (thanks Heather!).

It's always fun to see how the client utilizes our images, so we went searching for other examples and found this on their website and the following brochure.

And I'm really loving the 30-sec commercial they've made to compliment the images. Notice the last scene he's wearing the same outfit as our photos and in any Sheetz you may see a life-sized cardboard cutout of our friend here caught mid-toss of the Sheetz Loyalty Card.

[youtube http://www.youtube.com/watch?v=vaXTUynqHLk&rel=0&hl=en_US&feature=player_embedded&version=3]